Saturday, 13 December 2014

Finished Poster and Analysis

I decided to keep my poster quite simple as I didn't want to overwhelm the audience; This being due to the fact that my primary research showed that they were more favourable towards a clearer text rather than an overcrowded text.

 I believe that it was important to use a picture of the lead singer on the poster due to the fact that he would be at the front of the band and so would be the most recognisable, this would mean that without reading the text audiences would still know what band was being advertised. As well as this, using the lead singer leads to the opportunity of Uses & Gratifications theory as audiences would be able to build personal relationships, or identify with, the lead vocalist as it's a more personal shot than which you would see in the performance shots of the music video.

Also, I thought that it was vitally important to put that it was the bands debut album as well as the release date of the album due to the fact that other possible audiences may try listening to the band due to the fact that they hadn't previously heard of them. Furthermore, if audiences frequently see the poster, then the release date will be stuck in their head meaning they will be more likely to think of the date as an important one, as they have been frequently reminded of it. 

I've continued with the cosmic space theme on the poster, I have subtly included a black and dark blue vignette over the edges which will connote the feeling of the night sky. This builds iconography through the bands digipak and poster and therefore will increase the recognizability of the band in the eyes of the audience. This effect is further build upon by the use of a cosmic sky faded over the central image, the conflicting colours reflects many aspects of the genre as it shows both the red (connoting anger) and light blue (connoting happiness) fighting against each other which represents many songs of the genre.

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